Areas of Expertise
Creative Direction & Design Leadership
Brand Strategy & Visual Storytelling
Experiential & Environmental Design
Cross-functional Collaboration
Team Building & Culture Development
About
I'm a design leader with a deep passion for brand, experiential, interiors, and digital—woven together to create cohesive, memorable experiences. As a Design Director, I've led high-performing teams and collaborated with top-tier agencies to bring bold, strategic visions to life at global companies like Atlassian. I thrive on pushing creative boundaries, turning complex strategies into compelling visual narratives, and building cultures where design teams can grow, experiment, and do their best work.
From overseeing global brand campaigns and immersive events to shaping physical spaces and digital touchpoints, I bring a holistic approach to storytelling and design. I believe in the power of cross-disciplinary creativity to build brands people connect with—and remember.
When I’m not leading teams or collaborating on the next big idea, I’m painting, playing tennis, or trying to surf (still a beginner, but always having fun). To me, great design—and great leadership—is about curiosity, joy, and creating work that’s both meaningful and full of possibility.
Email
kmccool@gmail.com